Despite unconditional denials by Piaggio's owner, Immsi, rumors of a possible merger between Ducati and Piaggio are intensifying in Italy. Word is that leading global management consultancy McKinsey & Company has been contracted to evaluate potential merger candidates for the struggling Piaggio Group and that the now privately-controlled Ducati is being tipped as the best option.
In an official statement, Immsi defined as baseless, "any assumptions about possible integration of the Piaggio Group and other industry groups." The company then goes on to deny "categorically, that they have heard of projects or documents of any kind, developed by McKinsey in relation to that hypothesis."
You're likely familiar with the Ducati brand already, but many people don't realize that, in addition to manufacturing scooters under its own name, Piaggio owns Aprilia, Moto Guzzi, Derbi, Vespa, Gilera and Ligier.
